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Having a Global Mindset

1/3/2014 2:58:14 AM Posted by Erin Carrather

In a market where economic uncertainty and increased competition is present, you need to find ways to challenge the way you do things. Rethinking ways of working, re-evaluating market opportunities, and building relationships that meet customers’ expectations more closely are just a few ways that you can start to achieve this.

During more challenging economic times, small-to-medium enterprises should start to realize the necessity to innovate and think globally to stay competitive. You can do this through enterprise mobility, which is a key driver of innovation. Enterprise mobility is beneficial in terms of better customer service and product and service development. In addition, business analytics plays a strong role in driving competition and innovation among SMEs. What are your current business goals? If driving innovations and reducing costs are answers that come to mind, you have the right mindset. What about technology and capabilities? Can you match large enterprises? Adopting technology in such a way also attributes to your organization shifting to more of a global mindset.

Some ways your organization can utilize technologies to stay more competitive are:

  • Stay agile – Have a vision, but be able to move as the market changes
  • Work with partners – By using local partners and local suppliers to shorter the supply chain, you can be more agile in responding to customer needs
  • Transform your business thinking – Capitalize on opportunities in international markets
  • Target new markets – Increase viability and sustainability, as well as growth

So, how do you challenge your organization to set yourself up for future profitability? As a SME, it is important to effectively challenge your rivals, the large corporations, by forming alliances with suppliers and vendors, promoting collaboration via online business networks and platforms. By turning to technology to achieve longevity and sustainable growth, collaboration is a strategy that can pay off.

Contact Third Wave today and learn how technological advances can contribute to creating a more level playing field for your small-to-medium enterprise.